Succeeding in innovation is crucial for the competitiveness of organizations of all sizes. Organizing innovation challenges (also known as innovation contest, innovation competition, idea contest and idea competition) is a widely used method for collecting innovative ideas that help companies reach their strategic goals.
Why some organizations can over and over again succeed in attracting contributors to participate in their challenges? Why some teams exceed their objectives consistently? What sets successful ones apart from mediocre ones? The answer is simple: thoughtful challenge design.
An effective innovation challenge attracts the right minds to work on a well-defined problem. Successful challenge design hits the mark in three core components: defining a suitable challenge question, brief and evaluation criteria. Let’s take a look at what latest trends in challenges are and how the best ones are designed.